Working with SoCal News Group marketing executive Bill Van Laningham, and writer Peter Thornburgh, SwartAd created these hyper-local, multi-platform campaigns (digital, print, outdoor, radio) to position SCNG’s publications as the authentic print and online news sources for their communities. 

IMAGE CAMPAIGN FOR ORANGE COUNTY


IMAGE CAMPAIGN FOR RIVERSIDE COUNTY

Winner of a Inland Empire Media Award for Best Self-Promotion of the Year (2106) — an affiliation of the American Advertising Federation.

Winner of local ADDY

IMAGE CAMPAIGN FOR LONG BEACH






RADIO CAMPAIGN FOR THE INLAND EMPIRE

SwartAd also applies its creative talents to the theater of the mind—radio. We conceive, write, and deliver on-brand campaigns—like these spots for LA News Group. Have a listen.