Tirota is a communications agency that focuses on Purposeful Entertainment. They combine industry-leading communications capabilities with advocacy campaign building to create the potential for game-changing social action.
To communicate the company's public relations expertise, optimistic mission, and niche in the entertainment industry all at once.
As they're a communications company that ensures their clients stories will be heard, the "A" in Tirota is in the shape of a musical triangle. An instrument that, of course, makes an audible sound. The logo is cheerful and lively with both color and design.
SEA FOAM GREEN
We utilized this amorphic shape throughout Tirota's website. Its rounded form reinforces the rounded letters in the company logo, and its shape can also suggest a popcorn kernel (alluding to entertainment).